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Privacy News of the Week

Verizon Wireless to allow ‘supercookie’ opt-out The nation’s largest wireless carrier, stung by criticism about its use of “supercookie” trackers on customers’ mobile devices, will start allowing people to opt out of supercookie tracking. The move, announced at the end of January, marks a sharp reversal for Verizon, which until recently had only let customers opt out of marketing programs that […]

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Privacy

Privacy News of the Week

Verizon Wireless placing ‘supercookies’ on customer devices Verizon Wireless, the nation’s largest provider of cell service, is using a unique form of tracking to help advertisers target Verizon customers with ads. And the technology – dubbed a ‘supercookie’ in reference to the cookies that websites place in web browsers to identify unique users – was being […]

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