Target data breach: something you can do today (that works)


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target-data-breachYou’ve shopped at Target, read about the data breach, and been notified by Citibank, Bank of America, Chase or another bank that issued your credit or debit card.

You’ve read Brian Krebs excellent investigative reports about how stolen cards are being sold on the black market. No? Check it out here.

With all this talk about data breaches and the security of your financial information, what can you actually do about it?

One thing you can do is to try DoNotTrackMe 3.0. It is based on a simple tried and true security principal we can all understand because it doesn’t require any technical expertise: give out less info. What does “giving out less info” mean in practice? Let’s discuss that.

Give Out Less Info? Yes We Can.

When you pay with cash you give out less info. For example, if you shopped at Target and paid in cash, you wouldn’t have a thing to worry about. You got your stuff, Target got your money, and that’s that.

When you use a gift card you give out less info. For example, if you use a gift card at Target for $50 and buy an item with it for close to the same price, you also wouldn’t have a thing to worry about. Target has the gift card after you purchase, but it’s no longer useful to them after they’ve collected the money.

They can’t charge you with it for additional purchases, nor can they associate it with your other accounts or financial information. In essence, it’s a lot like cash.

On the flip side, when you shop with your personal credit or debit card, you are starting an ongoing relationship between you and the store (whether you like it or not). They know who you are, who your bank is, what your card number is, and a variety of other things about you. For billing purposes, they can more easily charge you in the future for additional things because they have your “card on file.”

One problem with Target and other data breaches is that hackers get access to these “cards on file” and then use them to steal money. They don’t just use them to place fraudulent charges on the card they stole. They use the info to create new profiles and new accounts to perpetrate identity theft.

While we hear a lot about how safe and secure and encrypted all this information is (and it usually is pretty secure), the best way to protect your personal information from being stolen is what again?

Right, give less of it out.

That’s precisely what DoNotTrackMe 3.0 is designed to help you do. You give out less information. You get more security, more control, and more privacy.

Masked Cards Protect You From Having to Change Credit Cards or Create New Accounts

Masked Cards give you the convenience of using your real credit card to create “gift cards” that act as intermediaries between your real credit card and the place you shop. This keeps your real card private and secure because the merchant never gets it. Your real card is charged by Abine (that’s us), and the merchant charges the gift card that you create.

This is similar to using PayPal or using gift cards. What’s better is that Masked Cards are accepted pretty much everywhere, and Abine provides other ways to protect your privacy so you don’t have to give out your email address or phone number. These ways to keep your personal information secure by giving less of it out are all integrated into DoNotTrackMe 3.0, and our whole company is dedicated to making this easy to use and easy to understand.

Ready to protect your good name, keep your financial accounts secure, and avoid worrying about what hackers are doing with all the data they steal? Join the privacy movement and give less of your info out. Millions of people enjoy DoNotTrackMe, and you don’t have to pay us a thing to use them. We want you to keep more of what’s personal where it belongs: to yourself.

And if you like the idea of having a second private phone line or using private “Masked Credit Cards” wherever you are right from your mobile device, our Premium service is $5 per month for all the bells and whistles.

Get DoNotTrackMe Today.

2 Replies to “Target data breach: something you can do today (that works)”

  1. Heidi says:

    I love the masked cards. However, it would be nice to have the Masked Card capability as a “real” card for brick and mortar shopping.

    • Zach Rachins says:

      Hi Heidi – Thanks for the kind words. If you use DoNotTrackMe 3.0, you can actually create cards on the fly from your mobile phone. Let us know if you need any help or have any questions.

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