In a USA Today article earlier today, Byron Acohido reported on how more and more regular people are taking online privacy into their own hands and fighting tracking with free tools like our Do Not Track Plus. It makes sense: big companies in Madison Avenue and Silicon Valley make money off your data, so of [...]
December, 2011
Top 10 movies not to watch with your parents
Here’s a situation where privacy matters: watching movies with your parents. A scene that might not make you think twice when you’re in the privacy of your own room or hanging out with your friends could be the most awkward experience ever when you add mom or dad to the equation. Even if you’re one [...]
The Top 6 FAQs about Facial Recognition
With the FTC currently focusing on facial recognition, we figured it was a good time to provide answers to the 6 biggest questions about this technology and how it affects you. 1. What is facial recognition? 2. How is facial recognition being used today? 3. Can I be recognized? How? 4. What can I do [...]
Parks and Recreation on targeted advertising
In the most recent episode of Parks and Recreation, (Season 4, Episode 9, “The Trial of Leslie Knope”), Ron Swanson has an unsettling–and hilarious–introduction to online tracking and targeted advertising. Here’s a transcript: (Ron is on the computer in his office) Ron: April! Listen, I was trying to buy this hand-crafted mahogany wood model B-25 [...]